Private members’ clubs are elusive. There’s a mystery to them that grabs our curiosity, like the confident woman who walks solo into an upmarket restaurant, commanding the attention of every patron as she takes a seat at the marble bar, ordering a (very dirty) martini before slipping one stiletto-wearing leg over the other.
You’re that woman, the Sophisticated Siren.
Welcome to XAIDA’s Inner Circle. Where power and pleasure meet – and where a fashion brand becomes a movement.
XAIDA is a brand for the woman who knows the power of fashion and how to communicate through silhouettes and fabrics. Who dresses to provoke questions, not answer them. She’s curating her life like it’s a vision board. The world’s your stage and we’re your audience.
What is the XAIDA Inner Circle?
Now you’ve been initiated into the inner circle, you’re probably wondering what it is. The XAIDA Inner Circle is our version of a members-only club – without all the pomp, pageantry, and secret knocks. This isn’t just signing up for a newsletter for a discount code.
Our Inner Circle launches with this blog, curated to capture the image of our archetype, the sophisticated siren. Expect thought pieces on styling philosophies, behind-the-scenes posts about the muses who inspired our collections, and articles that dig deep into what our fashion choices really say about us.
The XAIDA Inner Circle is part manifesto and part fashion editorial with a sprinkling of secrets that feels like a friend confessing something in a dark corner of a nightclub.
But the blog is only the beginning.
As a member of the XAIDA Inner Circle, you’re reserving your spot on the RSVP list for pop-up events, fashion shows, and community networking days. Whether it’s virtually or in person, we can’t wait to get to know you and your story.
What to Expect From XAIDA’s Inner Circle
Think of the XAIDA Inner Circle as a fashion magazine subscription and a private member’s club rolled into one, without the price tag. We’re sitting you front row, giving you insider access to the world of XAIDA and the wider fashion industry.
Expect exclusive editorial posts, from collection mood boards to styling guides inspired by our sophisticated siren muses. We’ll also be sharing the latest styling intelligence; from the trends we’re talking about today and the ones you’ll want to invest in for tomorrow. You’ll learn about the philosophy behind fashion, why red lipstick is so seductive, and how to master the art of lingerie-as-outerwear.
As a member of the XAIDA Inner Circle, you’ll get early access to new collections, allowing you to snap up your favorite pieces before they sell out, putting you at the front of the pre-order line.
Join the XAIDA Inner Circle as a Sophisticated Siren
Our Inner Circle isn’t for everyone. It’s for those who dress with intent, live life dangerously, and never shy away from being provocative. The Inner Circle is for the woman who doesn’t dress for the male gaze; she controls it, leaning into her femininity to become her most authentic self.
Your inbox is about to get upgraded. Join our newsletter to never miss an Inner Circle post and get early access to pre-orders and event invites.
Welcome to xaida’s inner circle: where a fashion brand becomes a movement
Private members’ clubs are elusive. There’s a mystery to them that grabs our curiosity, like the confident woman who walks solo into an upmarket restaurant, commanding the attention of every patron as she takes a seat at the marble bar, ordering a (very dirty) martini before slipping one stiletto-wearing leg over the other.
You’re that woman, the Sophisticated Siren.
Welcome to XAIDA’s Inner Circle. Where power and pleasure meet – and where a fashion brand becomes a movement.
XAIDA is a brand for the woman who knows the power of fashion and how to communicate through silhouettes and fabrics. Who dresses to provoke questions, not answer them. She’s curating her life like it’s a vision board. The world’s your stage and we’re your audience.
What is the XAIDA Inner Circle?
Now you’ve been initiated into the inner circle, you’re probably wondering what it is. The XAIDA Inner Circle is our version of a members-only club – without all the pomp, pageantry, and secret knocks. This isn’t just signing up for a newsletter for a discount code.
Our Inner Circle launches with this blog, curated to capture the image of our archetype, the sophisticated siren. Expect thought pieces on styling philosophies, behind-the-scenes posts about the muses who inspired our collections, and articles that dig deep into what our fashion choices really say about us.
The XAIDA Inner Circle is part manifesto and part fashion editorial with a sprinkling of secrets that feels like a friend confessing something in a dark corner of a nightclub.
But the blog is only the beginning.
As a member of the XAIDA Inner Circle, you’re reserving your spot on the RSVP list for pop-up events, fashion shows, and community networking days. Whether it’s virtually or in person, we can’t wait to get to know you and your story.
What to Expect From XAIDA’s Inner Circle
Think of the XAIDA Inner Circle as a fashion magazine subscription and a private member’s club rolled into one, without the price tag. We’re sitting you front row, giving you insider access to the world of XAIDA and the wider fashion industry.
Expect exclusive editorial posts, from collection mood boards to styling guides inspired by our sophisticated siren muses. We’ll also be sharing the latest styling intelligence; from the trends we’re talking about today and the ones you’ll want to invest in for tomorrow. You’ll learn about the philosophy behind fashion, why red lipstick is so seductive, and how to master the art of lingerie-as-outerwear.
As a member of the XAIDA Inner Circle, you’ll get early access to new collections, allowing you to snap up your favorite pieces before they sell out, putting you at the front of the pre-order line.
Join the XAIDA Inner Circle as a Sophisticated Siren
Our Inner Circle isn’t for everyone. It’s for those who dress with intent, live life dangerously, and never shy away from being provocative. The Inner Circle is for the woman who doesn’t dress for the male gaze; she controls it, leaning into her femininity to become her most authentic self.
Your inbox is about to get upgraded. Join our newsletter to never miss an Inner Circle post and get early access to pre-orders and event invites.